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Online MBA In Sales and Marketing From D.Y. Patil Navi Mumbai University

D.Y. Patil University Navi Mumbai Online MBA in Sales and Marketing is a two-year postgraduate program designed to develop strategic and operational expertise in sales, marketing, and brand management. The program focuses on market analysis, consumer behavior, digital marketing, and sales strategy, equipping students and working professionals to excel in leadership, managerial, and entrepreneurial roles within competitive business environments.

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  • Overview
  • Eligibility & Duration
  • Syllabus
  • Top Universities
  • Admission Process
  • Career Scope
  • FAQ
DegreeFull FormSpecializationDurationEligibilitySemester FeeLearning ModeEMI Available
MBA SMMaster of Business Administration (Sales & Marketing)Sales and Marketing2 yearsBachelor’s degree in any discipline from a recognized university with a minimum of 50% marks (45% for reserved categories)₹ 42,500OnlineYes
Online MBA in Sales and Marketing Overview

What Is Online MBA in Sales and Marketing?

The Online MBA in Sales and Marketing program equips students with advanced knowledge of sales strategies, marketing analytics, digital marketing, consumer behavior, and brand management.

It emphasizes strategic decision-making, leadership, and analytical skills, preparing graduates for managerial, consultancy, and entrepreneurial roles in diverse industries.

Online MBA in Sales and Marketing Course Structure

The curriculum integrates core management subjects, marketing analytics, sales strategy, digital marketing tools, and practical projects using real-world business scenarios.

Graduates can work as Marketing Managers, Sales Managers, Brand Managers, Business Analysts, Digital Marketing Specialists, or pursue higher studies and professional certifications in marketing, sales, or business management.

Given that, here is an overview of the entire program:-

featuredetails

Course Name

Master of Business Administration (MBA)

Specialization Name

Sales & Marketing

Specialization Level

Postgraduate

Program Duration

2 years / 4 semesters

Eligibility

Bachelor’s degree from a recognized university

Learning Mode

Live & recorded online classes, case studies, e-learning resources, assignments, and projects

Study Materials

Digital library, e-books, recorded lectures, marketing simulations, and project guides

Assessment

Assignments, projects, quizzes, and online exams

Fee Structure

₹ 42,500 Per Semester + ₹ 1,500 One-Time Registration Fee

Accreditation/Approvals

UGC-entitled, NAAC Accredited D.Y. Patil Navi Mumbai

Flexibility

Flexible for fresh graduates, working professionals, and career switchers

Career Opportunity

Career roles include Sales Manager, Marketing Manager, Brand Manager, Business Development Executive, Digital Marketing Specialist

Placement Support/Assistance

Placement support, career counseling, resume building, and recruiter networking

OnlineMBA in Sales and Marketing Eligibility Criteria And Duration

The Online MBA in Sales & Marketing at D.Y. Patil Navi Mumbai strengthens leadership, strategic thinking, and marketing skills while offering flexible online learning options. Below are the eligibility and duration details:

Eligibility Criteria for Online MBA in Sales & Marketing

  • Educational Qualification :- Applicants must have a Bachelor’s degree from a recognized university.
  • Minimum Marks Requirement :- A minimum of 50% aggregate marks in undergraduate studies is generally preferred.
  • Work Experience (Optional) :- Prior work experience in business, marketing, or management is beneficial but not mandatory.

Note:- Eligibility criteria may vary slightly; candidates should verify details on the official university website.

Duration of Online MBA in Sales & Marketing Course

  • Standard Duration :- The Online MBA in Sales & Marketing is a 2-year postgraduate program divided into 4 semesters.
  • Program Structure :- Covers marketing management, sales strategy, consumer behavior, business analytics, brand management, and leadership.
  • Flexible Completion Timeline :- Students may complete the program within 2 to 4 years depending on pace and personal schedule.
  • Accelerated Learning Option :- Fast-track learning options may be available for students aiming to complete the course earlier.

Advantages of Pursuing an Online MBA in Sales & Marketing at D.Y. Patil Navi Mumbai

The Online MBA in Sales & Marketing at D.Y. Patil Navi Mumbai combines academic rigor with career readiness, equipping learners for strategic and leadership roles.

featuredetails

Flexible Learning Schedule

The Online MBA in Sales & Marketing allows learners to balance advanced studies with professional and personal commitments.

UGC Approved & Recognized

D.Y. Patil Navi Mumbai Online MBA is recognized by UGC and valued across industries for career advancement.

Diverse Career Opportunities

Graduates can pursue senior roles in sales, marketing, brand management, business strategy, and entrepreneurship.

Tech-Enabled Learning

Modern LMS with live interactive classes, digital resources, assignments, and recorded lectures provides a comprehensive online learning experience.

Expert Faculty & Industry Insights

Students interact with experienced faculty and industry professionals via webinars, workshops, and live sessions.

Career Support Services

Learners benefit from resume building, interview preparation, and placement assistance for managerial, marketing, and leadership roles.

Why Choose an Online MBA in Sales & Marketing at D.Y. Patil Navi Mumbai?

An Online MBA in Sales & Marketing is ideal for professionals and students aiming to build leadership, marketing strategy, and business management skills.

  • Advanced Marketing & Sales Skills: Acquire expertise in sales management, digital marketing, brand strategy, and consumer behavior.
  • Industry-Relevant Curriculum: Learn marketing analytics, business strategy, leadership, and project management through case studies and live projects.
  • High Employability: Graduates are well-prepared for senior roles in sales, marketing, business development, and brand management.
  • Pathway to Executive Roles: Prepares students for higher-level positions, entrepreneurship, or further executive certifications in business strategy and marketing.
Online MBA in Sales and Marketing Syllabus

Online MBA in Sales & Marketing Subjects and Syllabus

The Online MBA in Sales & Marketing program at D.Y. Patil Navi Mumbai offers comprehensive knowledge in sales strategy, marketing management, brand building, consumer behaviour, digital marketing, and business analytics. The curriculum integrates theoretical concepts with practical projects and case studies to prepare students for managerial and leadership roles.

Core subjects include organizational behaviour, finance, marketing, operations, and strategic management, along with specialized electives in sales, branding, retail, and digital marketing, ensuring graduates are industry-ready.

Semester 1
1.Organizational Behaviour
2.Principles of Accounting
3.Managerial Economics
4.Principles of Management
5.Quantitative Techniques
6.Electives – Any One: Global Business Environment / Business Law & Corporate Governance / Business Communication
Semester 2
1.Human Resource Management - I
2.Strategic Management
3.Financial Management - I
4.Principles of Marketing - I
5.Production & Operations Management
6.Electives – Any One: Supply Chain Management / Management Information System / Sales Management
Semester 3
1.International Business
2.Research Methodology
3.Project Management
4.Entrepreneurship Essentials
5.Cost & Management Accounting
6.Electives – Any One: Digital Marketing / Operations Research
7.Project Work - Part 1
Semester 4
1.Services Marketing
2.Advertising & Sales Promotion
3.Consumer Behaviour
4.Strategic Brand Management
5.Sales and Distribution Management
6.Retail Management
7.Project Work - Part 2 Final Submission

How Are Online MBA in Sales & Marketing Exams Conducted?

Examinations for the Online MBA program are conducted online through secure and proctored platforms to maintain academic integrity.

Assessments include online tests, assignments, case studies, projects, and virtual presentations to evaluate both theoretical understanding and practical application.

  • AI-Enabled Remote Proctoring :

    Exams are monitored using AI-based proctoring tools with webcam and microphone access.

  • Secure Exam Environment :

    Students take exams in a locked browser environment to prevent access to unauthorized resources.

  • Timed Assessments :

    Examinations are conducted within predefined durations with automatic submission upon expiry.

  • Project and Assignment Evaluation :

    Practical assignments, projects, and case studies constitute a significant part of the evaluation.

  • Virtual Presentations & Viva :

    Students demonstrate practical understanding through online presentations and viva sessions.

Online MBA in Sales and Marketing Course Top Universitites

Best Online MBA in Sales & Marketing Colleges & Universities in India

Looking to build expertise in sales strategy, marketing management, branding, and consumer behavior? D.Y. Patil Navi Mumbai Online offers a comprehensive Online MBA in Sales & Marketing program designed for learners aiming to excel in managerial and leadership roles.

The program combines core business management fundamentals with specialized courses in marketing analytics, digital marketing, strategic brand management, sales & distribution, and project management, preparing graduates for careers in corporate management, marketing, sales, retail, consulting, and entrepreneurship.

University NameSemester Fees (₹)locationApprovals & AccreditationDownload Brochure

Manipal University

₹27,000/- Semester

Jaipur, Rajasthan

UGC | NAAC A++

Download

Lovely Professional University (LPU)

₹23,000/- Semester

Phagwara, Punjab

UGC | NAAC A++

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Jain University

₹26,250/- Semester

Bangalore, Karnataka

UGC | NAAC A++

Download

Amity University

₹30,000/- Semester

Noida, Uttar Pradesh

UGC | NAAC A+

Download

Sikkim Manipal University

₹22,500/- Semester

Gangtok, Sikkim

UGC | NAAC

Download

Sharda University

₹17,500/- Semester

Greater Noida, Uttar Pradesh

UGC | NAAC A+

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Amrita University

₹22,500/- Semester

Coimbatore, Tamil Nadu

UGC | NAAC A

Download

Manglayatan University

₹9,000/- Semester

Aligarh, Uttar Pradesh

UGC | NAAC A+

Download
NOTE :

Admission requirements may vary by university. Many institutions provide direct admission based on undergraduate marks, while some may require online aptitude tests, case study assessments, or interviews.

Entrance Exams for Online MBA in Sales & Marketing Programs

Most universities, including D.Y. Patil Navi Mumbai Online, admit students based on their undergraduate degree performance. Some institutions may conduct online aptitude tests, case study assessments, or interviews to evaluate business understanding and managerial aptitude.

Common Entrance Assessments (If Applicable)

  • University-Specific Online Tests

    Some universities conduct online tests to assess knowledge in quantitative reasoning, logical thinking, and management fundamentals.

  • Practical or Case Study Assessment

    Applicants may be asked to solve business case studies, strategic scenarios, or problem-solving exercises to demonstrate managerial and analytical thinking.

These assessments typically evaluate analytical reasoning, quantitative aptitude, managerial concepts, and problem-solving skills.

Tips to Prepare for Online MBA Entrance Assessments (If Required)

If your chosen Online MBA program requires an entrance test or aptitude assessment, these strategies can help you prepare:

  • Strengthen Quantitative & Analytical Skills :

    Revise topics like statistics, business mathematics, logical reasoning, and problem-solving techniques relevant to managerial decisions.

  • Understand Core Management & Marketing Concepts :

    Focus on organizational behavior, marketing management, finance fundamentals, operations, and strategic management principles.

  • Practice Case Studies & Scenario Analysis :

    Work on solving business scenarios, case studies, and real-world managerial problems to enhance analytical skills.

  • Solve Sample Questions & Mock Tests :

    Attempt previous aptitude papers, online mock tests, and scenario-based questions to improve accuracy and speed.

  • Stay Updated with Business & Marketing Trends :

    Familiarize yourself with digital marketing, sales strategies, retail management, and corporate trends to demonstrate industry awareness.

Online MBA in Sales and Marketing Admission Process

Admission Process for Online MBA in Sales and Marketing

Admission to the D.Y. Patil Navi Mumbai Online MBA in Sales and Marketing is fully online, transparent, and convenient for working professionals.

Applicants should regularly visit the official university portal for updates on admission schedules, eligibility, and fee payment instructions.

  • Research and Program Selection :

    Explore the Online MBA in Sales and Marketing program offered by D.Y. Patil University Navi Mumbai. Review the curriculum, specialization focus, faculty expertise, and career outcomes to ensure the program aligns with your professional goals.

  • Check Admission Requirements :

    Ensure you meet the eligibility criteria: a Bachelor’s degree in any discipline from a recognized university with a minimum of 50% marks (45% for reserved categories).

  • Prepare Required Documents :

    Collect academic transcripts (graduation mark sheets and certificate), government-issued ID proof, passport-size photographs, migration certificate if applicable, and any additional documents specified by the university.

  • Application Submission :

    Complete the online application form available on the D.Y. Patil Navi Mumbai portal. Upload all required documents as instructed and submit the application online.

  • Application Review and Admission Decision :

    The admission team will verify your documents and application. Eligible candidates will receive confirmation of admission via email or through the university student portal.

  • Acceptance and Enrollment :

    After receiving the admission offer, confirm your seat by paying the semester fee as per university guidelines and follow the enrollment instructions to officially join the program.

Who Can Apply for Online MBA in Sales & Marketing?

The Online MBA in Sales and Marketing is ideal for graduates and professionals aiming to enhance expertise in marketing strategy, sales operations, digital marketing, and business leadership.

  • Recent Graduates

    Individuals who have completed a Bachelor’s degree and want to pursue a career in marketing, sales, or business management.

  • Aspiring Marketing & Sales Professionals

    Professionals planning to take managerial or leadership roles in marketing, brand management, or sales strategy.

  • Working Professionals

    Employees seeking to upgrade their qualifications to advance in marketing, sales, or business leadership roles.

  • Career Switchers

    Graduates from other fields aiming to transition into marketing, sales, or corporate business roles.

Eligibility criteria may vary slightly; applicants should check the official portal for the latest updates.

Is an Online MBA in Sales & Marketing from D.Y. Patil Navi Mumbai Valid for Jobs?

Yes, the Online MBA in Sales and Marketing from D.Y. Patil University Navi Mumbai is recognized and valued by employers across corporate, FMCG, retail, and digital marketing sectors.

The program equips students with strategic, managerial, and analytical skills, making them suitable for roles in marketing management, sales leadership, brand management, business development, and consulting.

Online MBA in Sales and Marketing Career Scope

The D.Y. Patil Navi Mumbai Online MBA in Sales & Marketing equips students with advanced skills in marketing strategy, sales management, consumer behavior analysis, and business development.

Graduates can pursue careers in marketing, sales, brand management, digital marketing, business development, and entrepreneurship.

The program also provides a strong foundation for senior management roles, consultancy, or further professional certifications in marketing and business strategy.

Career LeveljobRolesalaryRange

Entry-Level

Marketing Executive, Sales Executive, Brand Assistant, Business Development Associate

₹4 LPA to ₹6 LPA

Mid-Level

Marketing Manager, Sales Manager, Brand Manager, Product Manager

₹6 LPA to ₹12 LPA

Senior-Level

Senior Marketing Manager, Sales Director, Business Strategist, Entrepreneur

₹12 LPA to ₹25 LPA+

Top Recruiters Hiring D.Y. Patil Navi Mumbai Online MBA SM Graduates

industryrecruiterssalaryRange

FMCG & Retail

Hindustan Unilever, Procter & Gamble, Reliance Retail, ITC

₹5–12 LPA

E-commerce & Digital Marketing

Amazon, Flipkart, Swiggy, Zomato, Ola

₹5–10 LPA

Banking & Financial Services

HDFC Bank, ICICI Bank, Kotak Mahindra, Axis Bank

₹6–12 LPA

Advertising & Media

Ogilvy, Dentsu, GroupM, Wunderman Thompson

₹6–15 LPA

Startups & Entrepreneurship

Various early-stage and growth-stage startups across industries

₹6–20 LPA

FAQ's | Frequently Asked Questions

Yes, D.Y. Patil Navi Mumbai is UGC-entitled and NAAC-accredited. The Online MBA degree is recognized across marketing, sales, and corporate sectors.



    Graduates can pursue roles such as Sales Manager, Marketing Manager, Brand Manager, Business Development Executive, Digital Marketing Specialist, or advance to leadership positions and entrepreneurship.



      Yes, the flexible online format with live and recorded lectures, case studies, assignments, and interactive sessions is ideal for working professionals aiming to upskill in marketing and business leadership.



        The program includes practical projects, marketing simulations, case studies, and capstone assignments to develop real-world skills in sales strategy, marketing analytics, and business development.



          Applicants must have a Bachelor’s degree from a recognized university. The program duration is 2 years (4 semesters) with flexible completion timelines ranging up to 4 years.