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Online MBA In Marketing and Sales Management From Amity University

Amity University’s Online MBA in Marketing and Sales Management is designed to equip professionals with advanced skills in strategic marketing, sales management, consumer behavior, and business analytics to drive organizational growth.

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  • Overview
  • Eligibility & Duration
  • Syllabus
  • Top Universities
  • Admission Process
  • Career Scope
  • FAQ
DegreeFull FormSpecializationDurationEligibilityRegistration FeeSemester FeeExam FeeLearning ModeEMI Available
MBA-MSMMaster of Business Administration in Marketing and Sales ManagementMarketing and Sales Management2 yearsGraduation from a recognized university in any discipline₹ 0₹ 49,750₹ 0OnlineYes
Online MBA in Marketing and Sales Management Overview

What Is Online MBA in Marketing and Sales Management?

The Online MBA in Marketing and Sales Management is a two-year postgraduate program designed to develop expertise in marketing strategies, sales operations, brand management, and customer engagement.

It is suitable for graduates and working professionals aiming to build leadership careers in marketing, sales, and business development.

Online MBA in Marketing and Sales Management Course Overview

This program blends theoretical knowledge with practical applications, including case studies, marketing projects, and digital marketing simulations.

The curriculum prepares students to excel in dynamic business environments, contributing to sales growth, market expansion, and brand positioning in diverse industries.

Given that, here is an overview of the entire program:-

featuredetails

Course Name

Master of Business Administration (MBA)

Specialization Name

Marketing and Sales Management

Specialization Level

Postgraduate

Program Duration

2 years / Divided into 4 semesters

Eligibility

Graduation in any discipline from a recognized university

Learning Mode

Live & recorded online lectures, interactive webinars, and discussion-based learning through Amity’s digital platform

Study Materials

E-books, case studies, recorded lectures, session notes, and access to marketing simulation tools

Assessment

Assignments, projects, quizzes, online exams, and marketing simulations

Fee Structure

₹ 49,750 Per Semester

Accreditation/Approvals

UGC, NAAC A+, AICTE

Flexibility

Ideal for graduates and working professionals aiming for leadership roles in marketing, sales, and business development

Career Opportunity

Job roles such as Marketing Manager, Sales Manager, Brand Manager, Business Development Executive, and Digital Marketing Strategist

Placement Support/Assistance

Career support services include resume workshops, mock interviews, job alerts, and placement guidance

OnlineMBA in Marketing and Sales Management Eligibility Criteria And Duration

The Online MBA in Marketing and Sales Management at Amity University is designed for graduates and professionals aiming to enhance managerial skills and career growth. Below are the eligibility criteria and course duration details:

Eligibility Criteria for Online MBA in Marketing and Sales Management

  • Educational Qualification :- Applicants must hold a graduation degree in any discipline from a recognized university.
  • Minimum Marks Requirement :- A minimum aggregate of 50% marks in the qualifying examination is generally required. Relaxations may apply as per university policy.
  • Relevant Academic Background :- Basic understanding of business, economics, or management concepts is preferred but not mandatory.

Note:- Candidates from non-business backgrounds may need to complete foundational bridge courses in management concepts.

Duration of Online MBA in Marketing and Sales Management Course

  • Standard Duration :- The Online MBA program typically spans 2 years, divided into 4 semesters.
  • Program Structure :- Curriculum includes marketing management, sales strategy, business analytics, finance, and leadership development.
  • Flexible Completion Timeline :- Students can complete the program at their own pace within a maximum of 4 years, providing flexibility.
  • Accelerated Learning Option :- Accelerated learning options may be available for motivated students through additional credit loads or fast-track modules.

Advantages of Pursuing an Online MBA in Marketing and Sales Management from Amity University

Pursuing an Online MBA in Marketing and Sales Management from Amity University provides multiple advantages supporting professional growth and leadership development:

featuredetails

Flexible Learning Schedule

The Online MBA program offers flexible scheduling, allowing working professionals and graduates to enhance their skills without interrupting their careers.

UGC Approved & Recognized

Amity University's Online MBA is recognized by UGC, providing a credible postgraduate degree valued across industries and academia.

Wide Career Scope

Graduates can pursue leadership and managerial roles in marketing, sales, business development, and brand management across sectors.

Interactive LMS Platform

Access to an interactive LMS platform with recorded lectures, webinars, study materials, assignments, and progress tracking.

Industry Integration

Program includes live sessions, guest lectures, and workshops conducted by marketing and business experts.

Career Support Services

Amity provides career support services including resume building, interview preparation, and placement guidance.

Why Choose an Online MBA in Marketing and Sales Management in 2025?

In 2025, an Online MBA in Marketing and Sales Management is ideal for graduates and professionals looking to build advanced managerial skills in marketing, sales, and business strategy. Here’s why it stands out:

  • Work-Study Flexibility: Flexible course structure allows learners to balance work, studies, and other commitments.
  • Specialized Skill Development: Focuses on key business areas such as marketing strategy, sales operations, consumer behavior, and digital marketing.
  • Industry-Relevant Curriculum: Curriculum aligned with industry demands to boost employability in leadership and managerial roles.
  • Practical and Analytical Focus: Prepares students for strategic and leadership roles through case studies, projects, and practical business simulations.
Online MBA in Marketing and Sales Management Syllabus

Online MBA in Marketing and Sales Management Subjects and Syllabus

The Online MBA in Marketing and Sales Management curriculum offers a comprehensive foundation in marketing principles, sales strategy, consumer behavior, and business analytics.

The program combines theoretical knowledge with practical applications in marketing, sales, digital business, and strategic management, preparing students for leadership roles in various industries.

Semester 1
1.Managerial Economics
2.Statistics for Management
3.Professional communication
4.Accounting for Managers
5.Marketing Management
Semester 2
1.Legal Aspects of Busines
2.Business Research Methods
3.Financial Management
4.Human Resource Management
5.Conflict Resolution and Management
Semester 3
1.Consumer Behavior
2.Product and Brand Management
3.Direct Marketing
4.Pricing Strategies
5.Bottom of Pyramid Marketing
Semester 4
1.Advertising & Sales Promotion
2.Customer Relationship Management
3.Marketing of Services

How Are Online MBA in Marketing and Sales Management Exams Conducted?

Amity conducts Online MBA examinations through a secure digital platform, ensuring academic integrity while providing flexibility to students.

Assessment methods include online tests, case study submissions, project work, presentations, and proctored exams.

  • AI-Based Remote Proctoring :

    Exams are monitored using AI technology via webcam and microphone to prevent malpractice.

  • Secure Exam Environment :

    A secure browser restricts access to external websites and resources during exams.

  • Timed Tests :

    Exams are time-bound with automatic submission upon expiry.

  • Randomized Question Sets :

    Each candidate receives a unique set of questions randomly selected from a question bank.

  • Project-Based Evaluation :

    Projects, case studies, and practical assignments are integral to evaluate real-world business application skills.

  • Virtual Presentations and Viva :

    Students may present projects or attend viva sessions online to demonstrate understanding and strategic thinking.

Online MBA in Marketing and Sales Management Course Top Universitites

Best Online MBA in Marketing and Sales Management Colleges & Universities in India

Looking to accelerate your career in marketing and sales? Amity University Online offers a comprehensive MBA program specializing in Marketing and Sales Management, designed for professionals and graduates aiming for leadership roles.

The curriculum integrates strategic marketing, sales management, digital business, and analytics to prepare students for dynamic roles across industries.

University NameSemester Fees (₹)locationApprovals & AccreditationDownload Brochure

Manipal University

₹27,000/- Semester

Jaipur, Rajasthan

UGC | NAAC A++

Download

Lovely Professional University (LPU)

₹23,000/- Semester

Phagwara, Punjab

UGC | NAAC A++

Download

Jain University

₹26,250/- Semester

Bangalore, Karnataka

UGC | NAAC A++

Download

Amity University

₹30,000/- Semester

Noida, Uttar Pradesh

UGC | NAAC A+

Download

Sikkim Manipal University

₹22,500/- Semester

Gangtok, Sikkim

UGC | NAAC

Download

Sharda University

₹17,500/- Semester

Greater Noida, Uttar Pradesh

UGC | NAAC A+

Download

Amrita University

₹22,500/- Semester

Coimbatore, Tamil Nadu

UGC | NAAC A

Download

Manglayatan University

₹9,000/- Semester

Aligarh, Uttar Pradesh

UGC | NAAC A+

Download
NOTE :

Admission processes vary by university. While many offer direct admission based on eligibility, some may require entrance exams or skill assessments.

Entrance Exams for Online MBA in Marketing and Sales Management Programs

Admission criteria for online MBA programs vary by institution. Many universities admit students based on graduation marks, while some conduct entrance tests or online aptitude assessments.

Common Entrance Assessments (If Applicable)

  • University-Specific Entrance Tests

    Some universities conduct their own online exams or interviews to assess eligibility and aptitude for MBA programs.

  • Skill-Based Assessments

    Certain institutions may require candidates to demonstrate managerial, analytical, or business knowledge through online assessments.

These tests typically evaluate analytical reasoning, quantitative aptitude, and basic business knowledge.

Tips to Prepare for MBA Entrance Assessments (If Required)

If your chosen online MBA program requires an entrance exam, consider these preparation strategies:

  • Strengthen Quantitative and Analytical Skills :

    Focus on mathematics, logical reasoning, and data interpretation relevant to business scenarios.

  • Understand Basic Business Concepts :

    Review fundamentals of marketing, finance, management, and economics.

  • Practice Verbal and Communication Skills :

    Enhance comprehension, grammar, and business communication abilities.

  • Review Sample Papers and Mock Tests :

    Attempt practice tests to get familiar with exam patterns and time management.

  • Manage Your Study Schedule Effectively :

    Develop a balanced plan covering revision, practice, and time for mock assessments.

Online MBA in Marketing and Sales Management Admission Process

Admission Process for Amity Online MBA in Marketing and Sales Management

Admission to Amity University's Online MBA in Marketing and Sales Management follows a clear, step-by-step process.

Applicants are advised to check the official university website for updated admission dates and specific program requirements.

  • Research and Program Selection :

    Start by exploring the Online MBA in Marketing and Sales Management offered by Amity University. Review the program details, curriculum, and career opportunities.

  • Check Admission Requirements :

    Ensure you meet the eligibility criteria, which generally requires a graduation degree from a recognized university in any discipline.

  • Required Documents :

    Prepare the necessary documents, including academic transcripts, government-issued ID, recent photographs, and proof of graduation.

  • Application Submission :

    Fill out the online application form on the university's official portal and upload the required documents as per instructions.

  • Application Review and Admission Decision :

    The admissions team will evaluate your application. Eligible candidates will receive an admission offer via email or portal notification.

  • Acceptance and Enrollment :

    Once admitted, follow the instructions in the offer letter, pay the semester fee, and complete the enrollment process.

Who Can Apply for Amity Online MBA in Marketing and Sales Management?

This MBA program is suitable for graduates and professionals aiming to enhance their skills in marketing strategy, sales management, and business development.

  • Aspiring Marketing Leaders

    Graduates looking to build leadership careers in marketing, sales, or business strategy.

  • Sales and Marketing Professionals

    Professionals aiming to advance their knowledge in sales operations, customer engagement, and brand management.

  • Working Professionals

    Individuals seeking flexible online learning while continuing their careers.

  • Future Marketing & Sales Managers

    Candidates interested in roles such as marketing manager, sales manager, brand strategist, or business development executive.

Applicants should verify detailed eligibility and admission requirements on the university’s official website before applying.

Is an Online MBA in Marketing and Sales Management from Amity University Valid for Jobs?

Yes, the Online MBA from Amity University is recognized by UGC and aligns with academic and industry standards.

This program provides a flexible learning model suitable for graduates and working professionals seeking advanced marketing and sales expertise.

Online MBA in Marketing and Sales Management Career Scope

Graduates of the Online MBA in Marketing and Sales Management from Amity University acquire strategic, analytical, and managerial skills required for leadership roles in marketing, sales, and business development.

This program opens up opportunities in brand management, sales strategy, market research, digital marketing, and business consulting, with strong career growth potential.

Career LeveljobRolesalaryRange

Entry-Level

Marketing Executive, Sales Executive, Brand Assistant

₹3 LPA to ₹5 LPA

Mid-Level

Marketing Manager, Sales Manager, Brand Manager

₹5 LPA to ₹10 LPA

Senior-Level

Senior Marketing Manager, Sales Director, Business Development Head

₹10 LPA to ₹20 LPA

Top Recruiters Hiring Amity Online MBA in Marketing and Sales Management Graduates

industryrecruiterssalaryRange

FMCG & Consumer Goods

Hindustan Unilever, Nestle, Procter & Gamble, ITC

₹4-12 LPA

E-commerce & Retail

Amazon, Flipkart, Myntra, Reliance Retail

₹5-15 LPA

Banking & Financial Services

HDFC Bank, ICICI Bank, Kotak Mahindra Bank, Axis Bank

₹5-14 LPA

Consulting & Market Research

Deloitte, EY, KPMG, McKinsey

₹6-16 LPA

Startups & Tech Companies

Swiggy, Zomato, Freshworks, Oyo Rooms

₹6-18 LPA

FAQ's | Frequently Asked Questions

Yes, Amity University's Online MBA degree is UGC-approved and widely accepted across industries and educational institutions.



    Graduates can pursue roles such as Marketing Manager, Sales Manager, Brand Manager, Business Development Executive, and Digital Marketing Strategist.



      Yes, the program offers flexible schedules with recorded lectures and live sessions, enabling working professionals to learn at their own pace.



        Absolutely. The program includes case studies, live projects, simulations, and industry workshops to provide real-world business experience.



          The Online MBA is a 2-year program divided into 4 semesters. Candidates should have completed graduation from a recognized university.